Prepare for Adventure in the 2024 Toyota Tacoma

Toyota rewrites the mid-size truck playbook with the all-new 2024 Tacoma, a complete overhaul designed for even more epic excursions. This ground-up redesign retains the Tacoma’s legendary durability and capability while injecting a hefty dose of modern tech, refined powertrain options, and a bolder, more adventurous look. 


Power and Performance


  • Standard Turbocharged Engine: Gone are the days of V6 dominance. The 2024 Tacoma ditches the traditional engine in favor of a standard i-FORCE 2.4L turbocharged four-cylinder, churning out a robust 278 horsepower and 317 lb.-ft. of torque. This translates to improved acceleration and towing capacity, making the Tacoma even more adept at handling demanding terrain.
  • Hybrid Muscle: For those seeking ultimate efficiency and torque, the i-FORCE MAX hybrid system joins the lineup later in 2024. This powerhouse pairs the gasoline engine with an electric motor to deliver a jaw-dropping 326 horsepower and a segment-leading 465 lb.-ft. of torque, perfect for hauling gear and conquering challenging trails.


Enhanced Capability and Comfort


  • Tailored Suspension for Every Grade: Each Tacoma trim level boasts unique suspension tuning, ensuring optimal performance for its intended purpose. Whether you’re tackling mountain trails with the TRD Off-Road or cruising city streets with the SR, the ride is customized for your adventure.
  • Available Coil Spring Rear Suspension: A first for the Tacoma, the optional coil spring rear suspension upgrades ride quality and handling, especially on rough terrain.
  • Tech Upgrade: The cabin gets a tech makeover with an available 14-inch touchscreen display powered by the latest Toyota Multimedia System. This intuitive interface offers seamless connectivity, navigation, and entertainment.


Adventure-Ready Features


  • Multi-Terrain Select: Whether navigating rocks, sand, or mud, the Multi-Terrain Select system optimizes traction and performance for different driving conditions.
  • Panoramic Moonroof (Limited trim): Let the outdoors in with the expansive panoramic moonroof, adding a touch of open-air exhilaration to your adventures.
  • Go Further with Extended Range Fuel Tank: Certain configurations offer an optional larger fuel tank, extending your off-grid exploration.


A Tacoma for Every Adventure


The 2024 Tacoma comes in a wider range of trims than ever before, each catering to specific needs and preferences. From the rugged TRD Off-Road and Pro to the sophisticated Limited, there’s a Tacoma ready to take you wherever your wanderlust leads. 


If you’re ready to find a new Toyota that offers advanced power and capabilities, visit Toyota of Olympia in Tumwater! We have a wide selection of all-new Toyota Tacomas as well as other models. Shop online and contact us to schedule your test drive today! 




January 23, 2024
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